
AACD Friendly Arms | Beneficent Animation Film
Beneficent Film


Title
Friendly Arms
Agency / Institution
AKQA / AACD
Media
SBT / Teleton
Director
Bruno Bask and Eduardo Nakamura
Technique
3D Animation
Production by
Mono Animation
Sound Design
track ‘Leo’, of Norwegian artist Mari Persen
Animation Director Bruno Bask and Eduardo Nakamura Head of Production Rui Okusako Art Director Eduardo Nakamura Project Manager Virginia Carvalho Director Assistant Thayne Waleska CG Supervisor Rodrigo Augusto Coreography Barbara Costa, Bruno Bask, Eduardo Nakamura, Fabio Pugliese, Leonardo Krause, Lucas Malaquias, Radamés Araujo, Renan Nunes, Samuel Sathler and Thayne Waleska | Modeling/Texture/ Rig Daniel Brito, Eduardo Nakamura, Gabriel Mengui, Gabriel Pieri, Henrique Ribeiro, Leandro Marcondes, Raquel Tamashiro, Rubens Alves Storyboard/Animatic Eduardo Nakamura, Eric Barbosa, Lucas Malaquias 3D Layout Leonardo Krause Animation Supervisor Radamés Araujo 3D Animation Ary Monteiro, Barbara Costa, Fabiano Gama, Fabio Pugliese, Felipe Carpinetti, Flávia Trevisan, Lucas Barbosa, Murilo Barbelli, Patrick Botton, Radamés Araujo, Renan Nunes, Rogério Britto, Samuel Sathler, Yuri Gnu Lighting/Render Rodrigo Augusto Compositing / Editing / Delivery Lucas Malaquias, Marco Antonio, Rui Barbosa, Rui Okusako Commercial /Adm Marianna Hiemisch, Jéssica Reis, Mônica Nogueira Awards Finalista no Festival ComKids – Prix Jeunesse Ibero Americano 2019 Seleção Animamundi 2019 |
AKQA São Paulo, Mono and Prodigo get united to create the intimate and sensitive film “Friendly Arms”, the story of how a shy boy without arms is encouraged to dance without inhibition thanks to the playful encouragement of friends. All started with the film’s protagonist inspiration, the boy Samuel, who received treatment from AACD Hospital after losing both arms while kite flying.
The film was exhibited on Teleton, accompanied to a special live dance performance featuring Samuel and actress Duda Pimenta (“The Adventures of Poliana”) on Saturday, November 10. All compose with the charming and emotive track ‘Leo’, of Norwegian artist Mari Persen.
Edson Brito, Head of Marketing at AACD said: “I hope this loving, delicate film will raise awareness, encouraging Brazilian and international audiences to make donations for our vital and continuing work.” Donations can be made through SMS, Facebook Messenger, WhatsApp, QR Code and Pic Pay.
Mono Studio directors, Bruno Bask and Eduardo Nakamura said: “In this film, we could amplify how soulful attitudes can transform lives. Samuel’s spirit and courage to overcoming physical trauma and emotional barriers became our motivation, encouraging everyone to immerse themselves in the project and appreciate the joy of living.”
E os diretores da Mono, Bruno Bask e Eduardo Nakamura, contam: “No filme, pudemos engrandecer que as simples atitudes podem ajudar muito, através do que a animação tem de potencial: tocar as pessoas de maneira poética e lúdica. E encorajar as pessoas com deficiências físicas a desbravarem o mundo, representada aqui pela dança de Samuel. A coragem dele serve de inspiração para as pessoas. Superar os problemas e manter a alegria de viver foram as escolhas dele. Isso nos motivou a querer ajudar através dos bastidores deste filme, e que, com essa animação, animem todos em mergulhar também neste projeto.”
Our heartfelt THANKS to all the ones who make this idea turns into reality!
On Media
Meio e Mensagem – “Campanhas da Semana”
Adweek – “This Heart-Melting Animated Short Shows the Intimate Power of Kindness and Compassion”
Site AKQA – “Nurturing Harmony”